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How to Crush LinkedIn with Your Brand Photos

Level Up Your LinkedIn: Put Your New Brand Photos to Work

You’ve done it—you’ve completed your brand photography session, and now you have a stunning library of professional images that are totally on-brand, completely strategic, and, let’s be real, absolutely beautiful. But here’s the big question: Now what?

Your LinkedIn profile is the perfect place to start. It’s your digital handshake, your online elevator pitch, and the first stop for anyone curious about who you are and what you bring to the table. So, let’s make those photos work for you.

From your profile picture to your banner image, and even your posts and featured section, you can now use your photography collection to tell a cohesive, powerful story that sets you apart.

And here’s the good news: when you’ve got a photo that screams, “I’ve got my s%*t together,” the world takes notice.

Ready to take LinkedIn by storm? I’m here to break it down for you and show you how, step by step.

Start with a Hero-Worthy Profile Photo

Your profile picture isn’t just a photo—it’s your personal billboard. Think professional but approachable. A polished photo says, “I’m the CEO of my life,” while an outdated selfie shouts, “I’m still figuring out how to adult.”

  • Why It Matters: LinkedIn profiles with photos get 21x more views and 36x more messages. People connect with faces, not logos.
  • How to Nail It:
    • Choose natural light or a professional photographer who knows how to bring out your best side (wink, wink).
    • Keep the background clean and uncluttered—this is about you, not the palm tree photobomb.
    • Dress for the job you want, but don’t lose your personality. That statement necklace or pop of color? Totally welcome.

Pro Tip: Our clients often tell us they felt like celebrities during their sessions. That’s because we blend magazine magic with a mix of expert lighting, flattering angles, and our signature guided posing - giving you that red carpet glow that’s polished, approachable, and authentically confident.

Your Banner Photo = Prime LinkedIn Real Estate

Ah, the banner photo—the most overlooked gem on your profile. It’s like the opening credits of your LinkedIn movie. (Check out LinkedIn banner above)

  • Why It Matters: The banner sets the tone for your personal brand. Are you dynamic, trustworthy, creative? This is where you show it.
  • How to Make It Shine:
    • Showcase your industry: Are you a coach? Use a photo of you speaking at an event. A designer? Feature your workspace.
    • Keep it on-brand: Use colors and imagery that align with your website or business card. Consistency is key.
    • Avoid stock photo clichés: Seriously, how many handshakes or city skylines can you take.

Use Photos to Enhance Your Experience Section

Let’s take your profile from "okay" to amazing. Adding the right photos to your LinkedIn experience section is like giving your résumé a visual upgrade.

  • Why It Matters: Photos make you unforgettable. They show, not just tell, your story.
  • How to Stand Out:
    • Add behind-the-scenes shots of you at work—think brainstorming with your team or presenting on stage.
    • Include professional headshots in action: You, confident and engaged.
    • Create a carousel of your work: Show off projects, events, or milestones.

Real Talk: This is where our storytelling approach shines. We capture those moments where you’re in your element—commanding the room, connecting with your team, or crushing it on stage.

Leverage Articles and Posts with Visuals

Want more engagement on LinkedIn? Add photos to your posts and articles. It’s like sprinkling fairy dust on your content.

  • Why It Matters: Posts with visuals get 2x the engagement of text-only posts.
  • How to Execute:
    • Use your professional photos to accompany posts about your expertise.
    • Create mini-branding moments: Share snippets of your day, like prepping for a keynote or collaborating with clients.
    • Caption your photos with something aspirational: “Hard at work turning dreams into reality.”

Your Featured Section: Showcase Your Star Moments

The featured section is prime LinkedIn real estate. It’s where you put your best hits.

  • Why It Matters: This is where people go to see your “greatest showreel.”
  • How to Rock It:
    • Feature your professional headshots, a branding photo, or event highlights.
    • Add media like videos of you speaking or links to articles you’ve written.
    • Keep it current—nothing screams “out of touch” like outdated content.

Fun Fact: Clients tell us they feel more confident sharing their photos because we help them see themselves in a new light. There’s something special about seeing yourself in a new light—strong, professional, and completely authentic..

Your LinkedIn profile is more than a résumé—it’s your stage, your story, your moment to shine. Whether you’re climbing the corporate ladder, running your own business, or gearing up for a big pivot, the right photos give you the confidence to stand tall.

Here’s the truth: you’re already the star of your show. We’re just here to help you step into the spotlight with photos that say, “I’m here, and I mean business.”

So, what’s your LinkedIn profile saying about you right now?

✨ Book your consultation today and let’s get you LinkedIn-ready! Your glow-up starts here. ✨

Veronica B. ❤️

#ChezarayPhotography

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